Part of the founding team, Sam is the CEO of the WaterBear Network: a B Corp-certified impact media network and community platform using storytelling to drive systems change. Prior to roles at WaterBear, Sam was the GM of The European Nature Trust (TENT), produced content and campaigns at Nice and Serious, and trained with the BBC’s Natural History Unit in Bristol. Sam is also the Founder of social enterprise DrawFor, and a Trustee of the Hartswood Trust and London Breeze Film Festival (re-launching 2024). He is a passionate conservationist and photographer, and is deeply committed to providing opportunities for the next generation of creatives and storytellers.